My Blogs

  • A Fool And His Money Will Soon Part...At the Grocery Store

    Tuesday is fish-dinner day at my house. After yoga, I pick up fresh fish from the grocery store on my way home. Last week, something was different at the fish counter.

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  • Owned! The Power of Branding

    I just came from a marketing research group for a new Starbucks product. To quote one of the ladies at the table, "There's something classy about walking into a room holding a Starbucks cup...like Mary Kate and Ashley" Really? Holding a paper cup destined for landfill with a Starbucks logo on it makes you feel superior to others? I wonder if others feel her superiority when she's armed with her cup.

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  • HGTV Syndrome And How To Prevent It

    We live in a ranch house a la 1973 but we like natural, modern, sleek, industrial. The floor was peeling, we wanted to personize the look, the house was in need of some attention.

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